New Product Launch Awareness
Absolut Watermelon x
So Yummy Campaign
Launch date: 4/26/21
Campaign Goal
Increase brand awareness and sentiment, capture market share and influence purchase intent for Goldfish.
Metrics of Success
ENGAGEMENT RATE
2.3%
VIEWS
11.2M+
SHARES
7.6K+
Distribution Channels
We are tech-savvy leaders at the intersection of
digital media and technology.
We don’t shy away from flexing
our leadership and future-focused vision.
