Head of Digital
Yuval Rechter is an entrepreneur and a digital marketing expert. Yuval is the Head of Digital @First Media. Yuval has been responsible for the exponential growth on the First Media on social media to reach over 60 million Fans in 20 months with over 20 Billion organic video view.
In First Media Yuval has been responsible for the launch of Blossom, So Yummy and Blusher and launching sponsored campaigns with the leading CPG such as Bed Bath & Beyond, Walmart, Dollar Shave Club and more.
First Media has been in the top 10 publisher of Tubular in the past year and Blossom has been #1 with 50M views per post (Tasty from BuzzFeed has been #2 with 14M per post).
First Media is holding a record of the most shared and watched video in the history of FB with over 400M views and 12M shares.
Before joining First Media Yuval was VP Product & Growth at Dealply Tech and VP Business Development at Milgam Cellular Parking (Pango+), where he led the Mobile wallet payment platform in Israel with over 1 million active users.
Yuval holds an MBA from Kellogg School Of Management.